Seed to Shop is the real story of how three friends built a plant and coffee shop from nothing, made a lot of mistakes, and somehow made it work.
This isn't a step-by-step business guide or a get-rich-quick book. It's an honest look at what starting a small business actually feels like — the excitement, the stress, the long days, the self-doubt, and the small wins that keep you going.
The book follows the journey from the first idea, to finding a space with almost no money, to figuring things out on the fly. Along the way, it covers what really sells, how social media actually helped, what burnout looks like when you're running on empty, and why growth isn't always a good thing.
Seed to Shop is for anyone who's thought about starting something of their own, feels stuck in their current job, or just wants a realistic, behind-the-scenes look at building a business without investors, hype, or pretending to have it all figured out.
It's a simple, honest story about learning by doing — and building something that fits your life, not the other way around.