Targeted
The Cambridge Analytica Whistleblower's Inside Story of How Big Data, Trump, and Facebook Broke Democracy and How It Can Happen Again
Brittany Kaiser
- An
- “important
- and
- gripping”
- memoir
- by
- the
- woman
- who
- blew
- the
- whistle
- on
- Cambridge
- Analytica
- and
- the
- data
- industry’s
- unethical
- practices
- (The
- Washington
- Post).When
- Brittany
- Kaiser
- joined
- Cambridge
- Analytica—the
- UK-based
- political
- consulting
- firm
- funded
- by
- conservative
- billionaire
- and
- Donald
- Trump
- patron
- Robert
- Mercer—she
- was
- an
- idealistic
- young
- professional,
- a
- veteran
- of
- Barack
- Obama’s
- 2008
- campaign
- with
- degrees
- in
- human
- rights
- law
- and
- international
- relations.
- Her
- goal
- was
- to
- utilize
- data
- for
- humanitarian
- purposes,
- most
- notably
- to
- prevent
- genocide
- and
- human
- rights
- abuses.
- But
- her
- experience
- inside
- Cambridge
- Analytica
- opened
- her
- eyes
- to
- the
- tremendous
- risks
- this
- unregulated
- industry
- poses
- to
- privacy
- and
- democracy.
- In
- this
- explosive
- memoir,
- she
- reveals
- the
- disturbing
- truth
- about
- the
- multi-billion-dollar
- data
- industry,
- revealing
- how
- companies
- are
- getting
- richer
- using
- our
- personal
- information
- and
- exposing
- how
- Cambridge
- Analytica
- exploited
- weaknesses
- in
- privacy
- laws
- to
- help
- elect
- Donald
- Trump
- in
- 2016.Targeted
- is
- Kaiser’s
- eyewitness
- chronicle
- of
- the
- dramatic
- and
- disturbing
- story
- of
- the
- rise
- and
- fall
- of
- Cambridge
- Analytica.
- She
- reveals
- how
- Facebook’s
- lax
- policies
- and
- lack
- of
- sufficient
- national
- laws
- allowed
- voters
- to
- be
- manipulated
- in
- both
- Britain
- and
- the
- US,
- where
- personal
- data
- was
- weaponized
- to
- spread
- fake
- news
- and
- racist
- messaging
- during
- the
- Brexit
- vote
- and
- the
- 2016
- election.In
- the
- aftermath,
- as
- she
- became
- aware
- of
- the
- horrifying
- reality
- of
- what
- Cambridge
- Analytica
- had
- done,
- Kaiser
- made
- the
- difficult
- choice
- to
- expose
- the
- truth.
- Risking
- her
- career,
- relationships,
- and
- personal
- safety,
- she
- told
- authorities
- about
- the
- industry’s
- unethical
- practices,
- eventually
- testifying
- before
- Parliament
- about
- the
- company’s
- Brexit
- efforts
- and
- helping
- Special
- Counsel
- Robert
- Mueller’s
- investigation
- into
- Russian
- interference
- in
- the
- 2016
- election,
- alongside
- at
- least
- ten
- other
- international
- investigations.Packed
- with
- never-before-publicly-told
- stories,
- Targeted
- goes
- inside
- the
- secretive
- meetings
- with
- Trump
- campaign
- personnel—and
- makes
- the
- case
- that
- legal
- oversight
- of
- the
- data
- industry
- is
- not
- only
- justifiable
- but
- essential
- to
- ensuring
- the
- long-term
- safety
- of
- our
- democracy.“Captivating
- and
- revelatory.”
- —Publishers
- Weekly
- (starred
- review)Includes photographs
pro-mbooks3 : libris
