The Forgotten Sense: The New Science of Smell
Jonas Olofsson
- Human
- olfaction
- –
- the
- sense
- of
- smell
- –
- enables
- us
- to
- appreciate
- food
- and
- drink,
- it
- warns
- us
- of
- dangers
- and
- it
- makes
- our
- environments
- more
- enjoyable.
- However,
- olfaction
- is
- one
- of
- our
- least
- explored
- sensory
- systems.
- Until
- now.Smells
- and
- scents
- are
- the
- colour
- that
- enrich
- our
- experience
- of
- life.
- Ask
- anyone
- to
- reflect
- on
- their
- sense
- of
- smell,
- and
- they
- immediately
- start
- talking.
- First
- there
- are
- discussions
- about
- food
- and
- wine,
- but
- pretty
- quickly
- they
- move
- on
- to
- personal
- topics:
- about
- the
- smells
- that
- evoke
- memories
- of
- childhood,
- dead
- relatives,
- pregnancy,
- love
- and
- sex.
- When
- people
- talk
- about
- their
- sense
- of
- smell,
- they
- also
- tell
- us
- something
- about
- themselves,
- their
- feelings,
- thoughts
- and
- relationships.
- Thus,
- the
- sense
- of
- smell
- not
- only
- reflects
- the
- chemical
- world
- outside
- us,
- but
- also
- bears
- witness
- to
- our
- inner
- world,
- our
- feelings
- and
- thoughts.The
- Forgotten
- Sense
- explores
- the
- unknown
- mind
- and
- how
- it
- shapes
- people:
- Why
- can
- smells
- evoke
- such
- strong
- memories?
- How
- much
- can
- body
- odors
- control
- who
- you
- fall
- in
- love
- with?
- How
- sensitive
- is
- the
- human
- sense
- of
- smell?
- In
- many
- ways
- these
- questions
- are
- on
- the
- very
- forefront
- of
- our
- understanding,
- but
- Dr
- Jonas
- Olofsson
- has
- spent
- years
- studying
- the
- least
- understood
- of
- our
- senses.
- And
- he
- has
- discovered
- that
- it
- is
- actually
- possible
- to
- improve
- and
- refine
- one’s
- sense
- of
- smell,
- to
- develop
- it
- into
- a
- more
- useful
- tool
- to
- bring
- a
- powerful
- immediacy
- to
- your life.
