AI & Small Business

80% of SMALL BUSINESSES EMPLOY 20% OF WHAT AI CAN DO.

Most small business owners have tried AI. They've asked ChatGPT a question, generated some marketing copy, maybe experimented with a few tasks. The results were interesting but not transformative. So they moved on — concluding that AI is useful but not essential, or that the real benefits require technical skills they don't have.

They're wrong on both counts.

The gap between what AI tools can do and what most people get from them is enormous. The difference isn't the technology. It's the instructions — what you ask for, and how. The right prompt, structured the right way, produces work that would take you hours. The wrong prompt produces generic output you'd never use.

This book closes that gap for small business owners.

You'll find specific prompts for the work you actually do: drafting emails, creating marketing content, handling customer inquiries, analyzing your numbers, managing operations. Each prompt is tested and ready to use. Each chapter ends with action steps you can implement today.

Part I covers strategy: where to look for high-value applications and how to implement without disruption. Part II covers tools by function — writing, customer service, administration, finance, marketing, research, and creative work. Part III builds lasting fluency: staying current without chasing every headline.

The approach is practical. No jargon about machine learning. No speculation about future capabilities. Just clear guidance on what works now — ChatGPT, Claude, Gemini — with honest assessment of where AI still falls short.

AI competence is quickly becoming a baseline expectation. The businesses that build it now will spend the next decade compounding their advantage. The businesses that wait will spend it catching up.

THE WINDOW IS OPEN. THIS IS HOW YOU WALK THROUGH IT.

About The Author

Neil Addison is a professional content strategist — structuring how organizations communicate, capturing what makes their voice distinctive, and building frameworks for consistent work at scale. This turns out to be highly relevant to AI. A prompt is content strategy made operational: captured judgment in repeatable form. The prompts in this series emerged from thousands of iterations, testing what actually works for real tasks under real time pressure.