Marketing Strategies for Retail Business
Ramesh Venkatachalam
- The
- competitive
- nature
- of
- the
- retail
- industry
- makes
- it
- vital
- for
- businesses
- to
- construct
- their
- deals
- &
- methodology
- around
- a
- value-based
- proposition,
- whether
- it's
- through
- online
- or
- offline
- marketing.
- Here
- are
- reasons
- why
- retail
- marketing
- strategies
- is
- essential:•
- Reminds
- clients
- of
- the
- presence
- of
- a
- given
- retail
- brand;•
- Leads
- to
- repeat
- business
- from
- customers
- who
- see
- value
- inwhat
- a
- retailer
- has
- to
- offer.•
- Increases
- the
- Lifetime
- value
- of
- the
- customer
- by
- keepingthem
- around longer.
