Build
An Unorthodox Guide to Making Things Worth Making
Tony Fadell
- **New
- York
- Times,
- Wall
- Street
- Journal,
- and
- USAToday
- Bestseller
- for
- May
- 2022**Tony
- Fadell
- led
- the
- teams
- that
- created
- the
- iPod,
- iPhone
- and
- Nest
- Learning
- Thermostat
- and
- learned
- enough
- in
- 30+
- years
- in
- Silicon
- Valley
- about
- leadership,
- design,
- startups,
- Apple,
- Google,
- decision-making,
- mentorship,
- devastating
- failure
- and
- unbelievable
- success
- to
- fill
- an
- encyclopedia.So
- that’s
- what
- this
- book
- is.
- An
- advice
- encyclopedia.
- A
- mentor
- in
- a
- box.Written
- for
- anyone
- who
- wants
- to
- grow
- at
- work—from
- young
- grads
- navigating
- their
- first
- jobs
- to
- CEOs
- deciding
- whether
- to
- sell
- their
- company—Build
- is
- full
- of
- personal
- stories,
- practical
- advice
- and
- fascinating
- insights
- into
- some
- of
- the
- most
- impactful
- products
- and
- people
- of
- the
- 20th
- century.Each
- quick
- 5-20
- page
- entry
- builds
- on
- the
- previous
- one,
- charting
- Tony’s
- personal
- journey
- from
- a
- product
- designer
- to
- a
- leader,
- from
- a
- startup
- founder
- to
- an
- executive
- to
- a
- mentor.
- Tony
- uses
- examples
- that
- are
- instantly
- captivating,
- like
- the
- process
- of
- building
- the
- very
- first
- iPod
- and
- iPhone.
- Every
- chapter
- is
- designed
- to
- help
- readers
- with
- a
- problem
- they’re
- facing
- right
- now—how
- to
- get
- funding
- for
- their
- startup,
- whether
- to
- quit
- their
- job
- or
- not,
- or
- just
- how
- to
- deal
- with
- the
- jerk
- in
- the
- next
- cubicle.Tony
- forged
- his
- path
- to
- success
- alongside
- mentors
- like
- Steve
- Jobs
- and
- Bill
- Campbell,
- icons
- of
- Silicon
- Valley
- who
- succeeded
- time
- and
- time
- again.
- But
- Tony
- doesn’t
- follow
- the
- Silicon
- Valley
- credo
- that
- you
- have
- to
- reinvent
- everything
- from
- scratch
- to
- make
- something
- great.
- His
- advice
- is
- unorthodox
- because
- it’s
- old
- school.
- Because
- Tony’s
- learned
- that
- human
- nature
- doesn’t
- change.
- You
- don’t
- have
- to
- reinvent
- how
- you
- lead
- and
- manage—just
- what
- you
- make.And
- Tony’s
- ready
- to
- help
- everyone
- make
- things
- worth making.
pro-mbooks3 : libris
